Download Advertising, Literature and Print Culture in Ireland, by John Strachan, Claire Nally (auth.) PDF

By John Strachan, Claire Nally (auth.)

Show description

Read or Download Advertising, Literature and Print Culture in Ireland, 1891–1922 PDF

Best literature books

Turtle Diary (New York Review Books Classics)

Lifestyles in a urban could be atomizing, setting apart. And it definitely is for William G. and Neaera H. , the strangers on the middle of Russell Hoban’s strangely heartwarming novel Turtle Diary. William, a clerk at a used-book shop, lives in a rooming condo after a divorce that has left him with out domestic or relations.

Tender is the Night

F. Scott Fitzgerald wrote in a friend's replica of soft Is the evening, "If you loved the nice Gatsby, for God's sake learn this. Gatsby was once a journey de strength yet this can be a confession of religion. " Set within the South of France within the decade after global struggle I, delicate Is the evening is the tale of a super and magnetic psychiatrist named Dick Diver; the bewitching, filthy rich, and dangerously risky psychological sufferer, Nicole, who turns into his spouse; and the attractive, harrowing ten-year pas de deux they act out alongside the border among sanity and insanity.

Three Hundred Sixty Degree Diary (Currents in Comparative Romance Languages and Literatures)

Luis Goytisolo’s novel, 360º Diary, constitutes a mirrored image at the act of creativity. the unconventional is within the kind of a diary that starts at the author’s birthday and concludes one (lunar) 12 months later. every day of the week is pointed out with a topic equivalent to the seasons; the large hobbies of background; the organic and mental cycles of all residing beings; and time itself.

Additional info for Advertising, Literature and Print Culture in Ireland, 1891–1922

Sample text

They thereupon withdrew the application. Advertising and the Nation in the Irish Revival 45 A Cardiff firm applied to the Board of Trade to register the title ‘Slainte’ in respect of non-Irish milled flour. We opposed this application, and, after the usual applications, succeeded in preventing registrations. A Glasgow firm applied to the Trade Mark Office to register the word ‘Colleen’, and an Irish design, in respect of blouses, etc. made in Scotland. 21 In Birmingham and Bolton, in Cardiff and Glasgow, the same romanticised version of ‘Ould Erin’ had currency, as it did in Ireland itself.

In 1863, for instance, under a banner which implies that their services were frequently patronised by the highest in society, Kelly’s Dance Band offered its services in the Irish Weekly Advertiser with reference to its rarefied, even royal, connections: TO THE NOBILITY AND GENTRY! KELLY’S QUADRILLE AND WALTZ BAND, that had the honour of performing before his Royal Highness the Prince of Wales, No 5, Great Brunswick Street. All the newest Music performed, and first class Musicians employed. 60 Triumph of all triumphs in terms of elevated patronage was the royal warrant.

For decades, branded English goods such as Warren’s Blacking – a shoe polish ‘launched on a sea of poetry’56 – had used light comic verse as an advertising tool57 and it was this jocular tradition in which Hyam’s copywriters offered verse such as the eulogy to the summer season or, indeed, the jovial ballad stanzas of 1860 which saluted its new seasonal range in sentimental manner: We love the time of Easter For all its special joys, We love it for our children’s sake, Our darling girls and boys.

Download PDF sample

Rated 4.11 of 5 – based on 46 votes